Monetized Content CreatorGet Paid by Following the Rules
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Way to earnInstagramGrow

Instagram Subscriptions

The short version

Monthly paid subscriptions for your followers. You need 10,000 followers and a professional account.

No EarningsEarns lessRequiredWay to earnHow it works
10,000followers
0%Instagram fee

What it means for you

Instagram takes 0%. Apple and Google take about 30% of in-app purchases.

Music from Instagram's music library generally can't be used in subscriber-only content.

✓ Do

  • Use original audio in subscriber-only posts.

✕ Don't

  • Use trending library songs in subscriber content.

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