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Gross, graphic and explicit content

The short version

Wounds, medical procedures, bodily fluids and gross-out content limit earnings. Shocking or excessively graphic content is blocked.

No EarningsEarns lessRequiredWay to earnHow it works

What it means for you

This covers wounds, infections, bodily fluids, medical procedures, food processing, extreme body modification, bodily functions, eating non-food or nauseating things, decay and infestation.

How advertisers rate it

OK for almost allMinor injuries or bodily functions, not the focus
OK for mostMinor wounds that heal on their own, or unpleasant bodily functions
OK for very fewMajor wounds needing medical care, or anything that triggers a visceral reaction
BlockedShocking, sensational, disrespectful or excessively graphic content

✓ Do

  • Cut away from the graphic moment in medical, beauty or food-processing content.

✕ Don't

  • Build videos around pimple-popping, injuries or gross-out eating for shock value.

Next: Advertiser-friendly ratings explained →