
The vape deal worth $2,000
A vape brand offered Sam $2,000 for three sponsored streams. The DM said, 'just don't mention it's an ad.'
What happened
Sam almost said yes. The money was more than a month of Stars.
The rule behind it
Tobacco, vapes and e-cigarettes are on Meta's prohibited list for branded content. Hiding the sponsorship would add a disclosure problem on top.
Getting paid by following the rules
- Decline. No disclosure setting makes this deal allowed.
- Pitch brands in categories that are allowed, like peripherals, energy drinks without alcohol, or games.
Some deals cost more than they pay. Check the prohibited list before you negotiate.
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