
Earns lessFB + IGEvolve
Health, beauty and weight-loss posts
The short version
Weight-loss and cosmetic-procedure content is shown only to adults, and claims to cure diseases are banned.
No EarningsEarns lessRequiredWay to earnHow it works
What it means for you
Meta's Restricted Goods and Services policy, updated September 9, 2026, limits weight-loss and cosmetic-procedure content to 18+, including posts that just mention a product or show you using it.
Claims that a product cures diseases on Meta's list (cancer, diabetes, autism, HIV and more) are banned. Health clickbait like time-bound results without disclaimers is restricted.
✓ Do
- Expect smaller reach on weight-loss content and plan for it.
✕ Don't
- Post before-and-after miracle claims.
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